We've created a bold and playful brand identity that encourages a strong expression and the use of colors.
This municipal educational association's main task is to conduct and develop upper secondary education. We wanted to create a brand identity with possibilities for great variations and, at the same time, is held tightly together and creates recognition. We use bold colors and large shapes to create distinct communication for young adults.
Their tagline "More opportunities" inspired the logo. There are many different paths to take, and the possibilities are almost endless on your way to reaching your goals. We want to encourage young adults to be brave, follow their hearts and have fun along the road. And it can all start with the guidance and information from Gymnasieförbundet.
Colorpalette and font
Visual identity, logotype, art direction, design and production created by Veryhappyagency under employment at Kreation.